DON'T GET LEFT OUT!
Subscribe to our e-mail list for invites
to rides, special events, clinics and
It's Factory Demo Day Season - Woo Hoo!
Happy Summer! We'll be closed Sunday and Monday, the 26th and 27th of May to observe Memorial Day and spend time with family and friends. If you need something for the long weekend, we'll be here till Saturday at 6. Come on by.
Saturday, May 25th, 7AM to 3PM, Niner Bikes Factory Demo Day, also at The Lodge in Fairfax. Come check out Niner's completely redesigned trail slayer, the RIP9 RDO, in both 29 and 27.5 wheel sizes, as well as all their other great whips.
The details: very limited parking in our lot, but some for sure, and lots of street parking around The Lodge. We are not taking reservations for demo - it's a first in first out situation. We suggest hanging out in The Lodge, maybe grab something to eat, if the bike you want to demo is out. Demo cost is free, nada, zero! First demo bike goes out at demo start time - we ask that you be considerate and limit your demo ride to 90 minutes, give or take, so everyone has a chance to ride. Lots of great tracks you can hit from The Lodge - we're happy to make recommendations.
The Lodge Is Open! - our new trailside clubhouse in Marin is open Tuesday thru Sunday! The Lodge is located at 1573 Sir Francis Drake Blvd in Fairfax, close to all the great trails and rides in West Marin and beyond. Make The Lodge your starting and ending point for great outdoor adventures. We have a killer selection of craft beer, delicious wines, sandwiches, salads, snacks, and breakfast items. Come on out and have some fun outside with us. It's also a great place to come with a demo bike you've picked up at our shop in the City!
Yeti SB100 Takes the Win At Downieville!
Yeti pro rider Geoff Kabush piloted his SB100 to the win in the Crown Jewell of California mountain bike races - Downieville. Come by the shop and demo the new SB100 today. It's the ultimate "down-country" rig.
Big Swingin' Rippers Al and Charlie ride the new connector trail from Packer Saddle to Pauley Creek in the Sierra Buttes
We freakin' love to ride mountain bikes. We also spend a lot of time on our road and gravel bikes, but in our minds, nothing beats riding in the woods or high up in the back country. We pride ourselves in being the "go to" shop for your mountain bike needs. We have a dedicated workbench to professionally service suspension forks, shocks, and disc brakes - we do this all in house. We also have the City's deepest fleet of demo bikes from Yeti, Transition, Orbea, Giant, and Niner. Doesn't matter if you are a newbie, or a seasoned ripper - we've got your back. Come by and demo the best bikes on the planet.
LOTS of Rad New Demo Bikes
We're constantly updating our stellar fleet of demo bikes - some of the recent inductees to our fleet include Niner's completely redesigned RIP9 RDO trail slayer, Yeti's new SB130 and SB100, including Beti versions for the Lady Shredders, Yeti Beti SB5, Liv Intrigue Advanced women's trail bike and its men's counterpart, the Giant Trance Advanced. Get down here are try the best mountain bikes on the planet. We might also suggest you grab a demo and take it up to our new spot in Fairfax, The Lodge.
Special thanks to San Francisco's 12FPS for our new shop video featuring music from The Black Lillies - we wanted to create a brief movie introducing folks to our retail store, legendary workshop, and guided mountain bike tours - thanks for takin' a look.
Our workshop - the heart and soul of our business.
Not really anything new, but our service department is the essence of our operation. Our entire staff is competent in the workshop, with the best tools and up to date training to make your bike purr. Our technicians have been with us years, not months, and are passionate cyclists who empathize with other riders.
We can handle any job, but thrive on sophisticated work: suspension overhauls, pro builds, custom wheels. Parts are cleaned in an industrial grade ultrasonic cleaning tank, suspension forks are removed from the bike and overhauled on a dedicated work bench, and bearings are installed with precision presses. We are as comfortable upgrading a Di2 system with the latest firmware as we are installing a basket on your townie bike.
We love that our shop is just that: a work-shop. It's not a clean room or a laboratory. We work on bikes here. And bikes are a wonderful mix of metals, rubber, carbon fiber, plastic, dirt, grease and oil. Our workshop is open, clean, well lit, and organized. But, we don't cry when grime from your bike falls on the floor, or we get some grease on the workbench.
We make your service experience a pleasure from start to finish. We do a thorough triage on every bike at intake to determine what work should be considered. We provide a clear, written estimate of all work before we begin. We communicate with you - like us, we assume you don't like surprises. We're happy to schedule appointments (call or e-mail us) for your service job, minimizing down time. We can also pick up your bike for service, and return it to you when the work is done :)
Let us show you why Northern California is the birth place of mountain biking. Don't waste time cobbling together a rides in unfamiliar areas. Let our guides get you to the sweet trails - instantly. All our tours are led by expert guides with intimate knowledge of the best trails. Our half and full day tours originate from our pro-level retail store, and include use of a high end demo bike. Tours start at only $250. We can craft a tour for all levels and riding interests. Call the shop hot line: 415-441-6294, or e-mail us, to set up your tour: firstname.lastname@example.org. Click Here to transfer to our Tours website.
Sustain-a-Fit - Our Sane & Pragmatic Approach to Bike Fitting
We've recently completed a redesign of our entire fit service, including the build out of a new area in the shop for fits, and the addition of motion capture video analysis, and other helpful tools to dial in your fit. Click on over to the Services page to learn more, or contact us to schedule your fit.
We Are The Yeti Authority in Nor Cal - Period.
We were one of a few select shops in Nor Cal to debut Yeti's ground breaking new suspension design: Switch Infinity. Come by the store to see and learn about Switch Infinity first hand. We have demo SB100, SB130, SB5, and SB5 / SB100 Beti versions on hand for you to shred on your favorite trail. Already a member of "The Tribe"? Bring your bike in and let us dial it in to keep it shredding. We stock bearing kits, derailleur hangers, and even cool Yeti clothing and accessories in store.
Probably not. Shop Owner, Brian Bruckner, weighs in on the the illusion of the internet's "great deals", and other aspects of today's "main street killing", on-line information and commerce culture. Read all of Brian's comments here.
Giant E-Bikes In Store. Giant and Yamaha have partnered up to make high quality e-bikes for city and trail applications
WE ARE THE ELECTRIC BIKE Experts in San Francisco. We have the world's leading electric bikes from a brand you can trust: Giant & Yamaha. There's an abundance of low quality, inexperienced, e-bike builders flooding the market with questionable products. Don't buy something that's going to leave you stranded on the side of the road. Learn more about Giant's complete line of Yamaha equipped e-bikes here here. We stand behind Giant's e-bike products and have the expertise to keep you on the road.
We're pleased to offer our customers a more intimate rental and demo experience than the larger, rental operators in the tourist areas of the city. And - we're closer to most Hotels too! We have a smart selection of mostly newer road, mountain, and hybrid / city bikes to rent. Call or e-mail us to reserve your ride.
Complete details on our rental and demo options are available here.